Content — Frequently Asked Questions

Will Opinly publish content to my site without me reviewing it?

Only if you explicitly turn that on. When you first set up your integration, auto-publish is off by default. In this mode, Opinly will generate posts and schedule them, but nothing goes live until you manually review and approve each one.

You can find the auto-publish toggle in Settings → Content. It's clearly labelled "Auto-Publish Content" and you can change it at any time — it applies to all future posts from that point on.

I already connected my integration. How do I check whether auto-publish is on or off?

Go to Settings → Content and look for the "Auto-Publish Content" checkbox. If it's checked, posts will publish automatically on their scheduled date. Uncheck it to switch to a manual review workflow where everything waits for your approval first.

If auto-publish is off, what actually happens when a post is scheduled?

The post is created and placed in your queue with a scheduled date. When that date arrives, instead of publishing automatically, the post moves into a Scheduled Review state — meaning it's overdue for your approval and waiting for you to act. Nothing goes live until you click Publish.

You'll be able to see all posts in this state clearly in your content calendar and posts list.

Can I approve posts one at a time or do I have to approve them all at once?

You approve them individually. Each post has its own status and its own publish action. There's no "bulk approve everything" — you review each one on its own and publish when you're happy with it.

What if I connect WordPress and then decide I want to review everything before it syncs?

Just turn off auto-publish in Settings → Content. From that point forward, all posts will sit in review before syncing. You're not locked into any particular workflow — you can switch back and forth between auto-publish and manual review whenever you like.

Do I have to connect my CMS immediately?

Yes, however Opinly will not touch your site without your permission. Just set Auto-Publish to off, and you will be able to test out the content generation.

What integrations does Opinly support?

Currently available:

Framer, Svelte, and Nuxt integrations are coming soon. You can register your interest from the integration selection screen.

What does connecting an integration actually do to my website?

Connecting an integration gives Opinly permission to create posts on your behalf. It does not modify your site's design, layout, navigation, or any existing content. The only thing it can do is create new blog posts. Nothing about your existing website is changed.

What if the sync to my platform fails?

If a sync fails, the post is marked Sync Failed with a reason — usually an authentication issue or a temporary API problem. Your post remains safely inside Opinly and nothing is lost. You can fix the underlying issue (for example, reconnecting your integration) and retry the sync.

Can I edit a post before it publishes?

Yes — always. Every generated post sits as a draft inside Opinly's editor. You can edit the headline, body content, images, metadata, and FAQs before publishing. Nothing is locked.

What if I publish something and want to make a change afterwards?

You create a new draft version of the post. Opinly keeps a full version history, so you can always see what changed and when. Once you're happy with your edits, you publish the new version — which syncs the updated content to your platform.

Can I delete a post that Opinly generated?

Yes. You can delete any post from the post detail page. If the post was already published to your CMS, you'll need to remove it there separately — Opinly doesn't delete posts from your platform, it only creates and updates them.

Does Opinly write the same kind of content repeatedly?

No — each post targets a different keyword and is generated fresh. Content clusters ensure posts are spread across related but distinct topics within your industry. You can also review and edit your clusters at any time in Settings → Content to adjust the direction of future content.

How do I stop Opinly generating content temporarily?

You can pause generation by going to Settings → Content and setting the keyword selection mode from Automatic -> Manual.
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This will prevent any new posts from being generated.

Where can I see all my scheduled posts?

The Content Calendar gives you a monthly view of everything scheduled and published, colour-coded by status. You can also view a list of all posts filtered by status from the main content page.

Can I change the date of a scheduled post?

Yes. Open the post, go into settings, and update the publish date. The change takes effect immediately.

What's the difference between "Scheduled" and "Scheduled Review"?

What time zone are scheduled posts based on?

You can set your preferred time zone in Settings → Content. The default is Eastern Time (US). Your default publish time is also configurable there — for example, set it to 09:00 in your time zone so all posts publish in the morning.